trinetizen

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Location: Kuala Lumpur, Malaysia

Hi. I'm a former journalist and Malaysian correspondent to CNet, ZDnet, Newsbytes (Washington Post-Newsweek Interactive wire agency), Nikkei Electronics Asia and AsiaBizTech.com. I also previously contributed to The Star, The Edge, The New Straits Times, The New Zealand Herald and various magazines. Currently, I train and advise managers and executives on strategies to optimize their use of social media and online channels to reach customers. My company, Trinetizen Media, runs media training workshops on social media, media relations, investor relations, corporate blogging,multimedia marketing, online advertising, multimedia journalism and crisis communications. You can connect with me on Facebook , LinkedIn, Twitter or Google+.

Saturday, May 06, 2006

Microsoft unveils Google-killer

It was too lucrative a market to pass up. Yahoo and Google, among other pureplay Internet players made US$9 billion last year(WAN)from online advertising, taking 53 percent of the pie. So why shouldn't the biggest, greediest software company in the world get some of that action.

Microsoft launched adCenter earlier in Singapore and France, and is now bringing it home.

Asked about Google, Gates replies he aims to "keep them honest". Which begs the question: What is Google lying about?



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