Twitter rules for journalists
You will find some of these obvious and others contradictory and meaningless (be human, be honest but don't bitch about your workplace), but kudos for trying to frame Twitter in a context that some journalists can understand -- or choose to ignore.
Top 20 Take Away Tips for Tweeting Journos
1) Think before you tweet -- you can't delete an indiscreet tweet! (Well, you can, but it will survive in Twitter search for three months and it's likely live on as cached copy somewhere.)
2) Think carefully about what you're re-tweeting and acknowledge if it's unsubstantiated.
3) Be an active twit: tweet daily if you want your followers to stick.
4) Determine your Twitter identity.
5) Be human; be honest; be open; be active.
6) Don't lock your account if you want to use Twitter for reporting purposes -- this fosters distrust.
7) Twitter is a community, not just a one-way conversation or broadcast channel -- actively engage.
8) Check if your employer has a social media policy.
9) Be cautious when tweeting about your employer/workplace/colleagues.
10) Be a judicious follower -- don't be stingy but avoid following everyone as your list grows to avoid tweet bombardment.
11) If you quote a tweet, attribute it.
12) Expect your competitors to steal your leads if you tweet about them.
13) Don't tweet while angry or drunk.
14) Avoid racist, sexist, bigoted and otherwise offensive tweets and never abuse a follower.
15) Scrutinize crowdsourced stories closely.
16) Find people to follow. Foster followers by pilfering the lists of other twits.
17) Twitter is a 'time vampire' (via @anne_brand) -- you don't need to keep track of all tweets, so dip in and out through the day.
18) Prevent information overload by using an application such as Tweetdeck.
19) Add applications to your Internet-enabled mobile device to allow live-tweeting on the road.
20) Add value to your tweets with links, Twitpic and other applications for audio and video.
More.
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